If you want to be one of the first UK drivers to own the all-new Audi e-tron electric SUV, you can now place a £1,000 deposit online or via your local Audi UK dealer. 250 e-tron prototypes are currently being tested over 23 million miles globally and the first customer cars due later this year.
The £1,000 deposit towards the first ever series production full EV from Audi can be placed online at audi.co.uk, where it can be accepted via the Audi Store area within the site (https://beta.audi.co.uk/e-tron.html), or it can be taken by any of the 116 Audi Centres across the country. Depositors will be enrolled in a Priority Order Members Club which will entitle them to be the first to order the series production model. They will also benefit from regular updates on the car’s journey to production readiness, invitations to special preview events and opportunities to enter exclusive competitions. The first of these will be a prize draw to win tickets to the prestigious, invitation-only Audi Polo Challenge taking place this summer.
When the priority ordering system is activated, depositors will immediately be informed of the final UK pricing and specification position and of the options available, enabling them to submit an order via their preferred Audi Centre before the car becomes publicly available later this year. The £1,000 deposit is offset against the purchase price, and is fully refundable at any time.
Those who do proceed will take delivery of the first Audi to be built on the next generation MEB platform, one of the key cornerstones underpinning the brand’s advance towards widespread electrification of the model portfolio. More than 20 electric cars and plug-in hybrids will join the range by 2025, spread across all segments and concepts.
Produced at the carbon-neutral Audi manufacturing facility in Brussels, the premium SUV based on the e-tron quattro concept will offer space for five people and their luggage in accommodation that is similar to that of a typical Audi luxury class model. It will offer a driving range that is favourably comparable with a conventionally powered equivalent, and when this range is exhausted it will be 80% rechargeable in less than 30 minutes at fast-charging stations with up to 150kW capacity. With motive power to each axle it will also offer the all-weather traction advantages of ‘e-quattro’ drive.
All-wheel-drive will be invaluable to the e-tron prototype in the coming months because 250 examples are set to cover more than three million miles on four continents as part of the car’s final testing programme. This is equivalent to circumnavigating the earth 125 times, and is expected to involve around 85,000 hours on the road